Cruelty Free Toothpaste

Explore a better option for your oral health with cruelty free toothpaste. Discover benefits of cruelty free toothpaste for you and the environment and where to buy it.

What is cruelty-free?

In short, cruelty-free means that the toothpaste wasn’t tested on animals.

Animal testing of cosmetics may be cruel and might not be necessary. Even FDA doesn’t require cosmetics producers to test their products on animals prior to market approval. So why do it? Rightfully, Manufacturers may decide that animal testing is necessary to ensure cosmetic product safety for humans. While a company takes whatever steps necessary to prove a product is safe, we don’t have to pay for these tests when we buy a product. Especially, if cosmetic producers that don’t test on animals exist. They are the ones who did whatever steps necessary to avoid testing on animals while still ensuring safety of cosmetics for humans. You may find more interesting information about what is actually cruelty-free and on alternative testing in “Cruelty Free”/”Not Tested on Animals FDA article.

Wonder what tests ensure human safety of products like cruelty-free shampoos or soap? Discover the types of tests in the post about eco-friendly laundry detergents.

Today we are going to focus on cruelty-tree toothpaste and where to buy it.

Health benefits of Cruelty-Free Toothpaste?


Cruelty-free toothpaste is usually free of other harmful substances like SLS. While there’s still scientific debate going on whether SLS is harmful to humans, a report in International Journal of Toxicology states that in products intended for prolonged contact with skin, concentrations of SLS should not exceed 1%. In addition, SLS may irritate the skin and eyes. That’s why, proper SLS-based product formula development and testing (probably on animals) should be done to ensure its safety. Why should we finance this?

No Preservatives

While preservatives play important roles in keeping harmful microorganisms out of cosmetic products, some of them may be harmful to humans. For example, they can irritate skin and cause allergic reactions. Some of the preservatives like methylisothiazolinone were even banned by the EU.

Where to buy cruelty-free toothpaste?


iHerb offers over 30,000 products from 1,200 trusted brands across Health, Nutrition, Fitness, Beauty and more! Moreover, iHerb offers free shipping on orders over 60 USD.


All of the below Amazon stores provide various shipping options with special discounts for Prime members.

Jason Powersmile Whitening Fluoride-Free Toothpaste, Powerful Peppermint, 6 Oz

Dr. Sheffield’s Certified Natural Toothpaste

PerioPaste Natural Toothpaste – All Natural Botanical Cruelty Free Gluten Free

Cali White Vegan Whitening Toothpaste with Vitamin B12, Organic Min


Below eBay links provide recommended toothpaste.

My Magic Mud Activated Charcoal Fluoride-Free

Real Purity Toothpaste Wild Mint 6 oz 177 ml Fluoride-Free

Do you want to share cruelty-free toothpaste you use? Feel free to share it in the comments with the world 🙂

Animals and your body will thank you

I believe each contribution towards a cruelty-free world matters. Make small steps along with millions of others. Accumulated steps will make a difference! You may also want to check out posts about cruelty free shampoo and soap.